Skip to main content

Apollo.io

Sales platform with a large B2B contact database, email sequences and AI research and writing.

Free + PaidAI Sales & CRMEditor's pick#1 in Sales & CRMby Apollo.io

What is Apollo.io?

Apollo.io helps sales teams find prospects, get their contact details and reach out. It combines a big B2B database with email sequences, a dialer and meeting tools. AI helps research accounts and write personalised emails. It runs on the web and as a Chrome extension.

Best for: Sales reps and founders who need leads and outreach in one tool.

What you can do with Apollo.io

  1. Build a list of target prospects

  2. Send a personalised email sequence

  3. Find a contact's work email from LinkedIn

Key features

  • Large B2B contact database
  • Email sequences and dialer
  • AI research and email writing
  • Chrome extension for LinkedIn and Gmail

Apollo.io pros and cons

Pros

  • Useful free plan
  • Data and outreach together

Cons

  • Contact data is not always up to date

Apollo.io pricing

Free + PaidFree plan; paid plans add more credits

Apollo.io has a free plan, with paid plans that add more usage or features. Plans change often, so check the official site for current prices.

How to get started

  1. Open apollo.io and create a free account.
  2. Try one real task first: build a list of target prospects.
  3. Compare the result with Pipedrive or Attio, then keep the one that fits how you work.

Compare Apollo.io

Side-by-side comparisons of features, pricing, pros and cons.

Apollo.io alternatives

Other tools that do a similar job, ranked by our editors.

All Apollo.io alternatives
  • Pipedrive

    Free trial

    Easy, visual sales CRM with an AI assistant that suggests next steps and writes emails.

    AI Sales & CRMVisit
  • Attio

    Free + Paid

    Flexible modern CRM that builds itself from your email and calendar, with AI research and automation.

    AI Sales & CRMVisit
  • lemlist

    Free trial

    Multichannel cold outreach tool with personalised emails, LinkedIn steps and AI sequence building.

    AI Sales & CRMVisit
  • Close

    Free trial

    Sales CRM with built-in calling, email and SMS, plus AI call summaries and email help.

    AI Sales & CRMVisit
  • Gong

    Paid

    Revenue intelligence platform that records sales calls and uses AI to coach and forecast.

    AI Sales & CRMVisit
  • Clay

    Free + Paid

    Spreadsheet-style tool that enriches leads from many data sources and uses AI agents to research.

    AI Sales & CRMVisit

Top AI sales tools

How Apollo.io compares with the best in AI Sales & CRM.

  1. 1. Apollo.io

    Free + Paid

    Sales platform with a large B2B contact database, email sequences and AI research and writing.

  2. Revenue intelligence platform that records sales calls and uses AI to coach and forecast.

  3. 3. Clay

    Free + Paid

    Spreadsheet-style tool that enriches leads from many data sources and uses AI agents to research.

  4. Salesforce's AI agent platform that works inside its CRM for sales, service and marketing.

  5. Sales engagement platform with AI that writes emails, summarises calls and guides deals.

See all 16 AI sales tools

Apollo.io FAQ

What is Apollo.io?

Apollo.io helps sales teams find prospects, get their contact details and reach out. It combines a big B2B database with email sequences, a dialer and meeting tools. AI helps research accounts and write personalised emails. It runs on the web and as a Chrome extension.

Is Apollo.io free?

Apollo.io has a free plan, with paid plans that add more usage or features. Free plan; paid plans add more credits. Check the official site for current limits and prices.

What can you do with Apollo.io?

With Apollo.io you can build a list of target prospects; send a personalised email sequence; find a contact's work email from LinkedIn.

Who is Apollo.io best for?

Sales reps and founders who need leads and outreach in one tool.

Does Apollo.io have an app?

Apollo.io runs as web app, chrome extension and api; we know of no dedicated phone or desktop app.

Who makes Apollo.io?

Apollo.io is made by Apollo.io.

What are the best alternatives to Apollo.io?

Popular alternatives include Pipedrive, Attio, lemlist and Close. See the full ranking on our AI Sales & CRM page.

AltFTool is not affiliated with Apollo.io. This summary was written by our editors from the tool's public information. Browse all 451 AI tools