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Gong

Revenue intelligence platform that records sales calls and uses AI to coach and forecast.

PaidAI Sales & CRM#2 in Sales & CRMby Gong

What is Gong?

Gong records and analyses sales calls, emails and meetings. Its AI highlights what happened, suggests next steps, flags risky deals and helps managers coach reps. It also supports forecasting. It runs on the web with mobile apps.

Best for: Sales teams that want insight from every customer conversation.

What you can do with Gong

  1. Review what a prospect said about pricing

  2. Spot deals at risk

  3. Coach a new rep using real calls

Key features

  • Call recording and analysis
  • AI deal insights and next steps
  • Coaching tools for managers
  • Forecasting

Gong pros and cons

Pros

  • Deep conversation insights
  • Widely used in B2B sales

Cons

  • Enterprise pricing; overkill for tiny teams

Gong pricing

Paid

Gong is a paid tool; there is no ongoing free plan. Plans change often, so check the official site for current prices.

How to get started

  1. Open gong.io and create a free account or start the trial.
  2. Try one real task first: review what a prospect said about pricing.
  3. Compare the result with Apollo.io or Clay, then keep the one that fits how you work.

Compare Gong

Side-by-side comparisons of features, pricing, pros and cons.

Gong alternatives

Other tools that do a similar job, ranked by our editors.

All Gong alternatives
  • Apollo.io

    Free + PaidEditor's pick

    Sales platform with a large B2B contact database, email sequences and AI research and writing.

    AI Sales & CRMVisit
  • Clay

    Free + Paid

    Spreadsheet-style tool that enriches leads from many data sources and uses AI agents to research.

    AI Sales & CRMVisit
  • Salesforce's AI agent platform that works inside its CRM for sales, service and marketing.

    AI Sales & CRMVisit
  • Sales engagement platform with AI that writes emails, summarises calls and guides deals.

    AI Sales & CRMVisit
  • Pipedrive

    Free trial

    Easy, visual sales CRM with an AI assistant that suggests next steps and writes emails.

    AI Sales & CRMVisit
  • Attio

    Free + Paid

    Flexible modern CRM that builds itself from your email and calendar, with AI research and automation.

    AI Sales & CRMVisit

Top AI sales tools

How Gong compares with the best in AI Sales & CRM.

  1. 1. Apollo.io

    Free + Paid

    Sales platform with a large B2B contact database, email sequences and AI research and writing.

  2. Revenue intelligence platform that records sales calls and uses AI to coach and forecast.

  3. 3. Clay

    Free + Paid

    Spreadsheet-style tool that enriches leads from many data sources and uses AI agents to research.

  4. Salesforce's AI agent platform that works inside its CRM for sales, service and marketing.

  5. Sales engagement platform with AI that writes emails, summarises calls and guides deals.

See all 16 AI sales tools

Gong FAQ

What is Gong?

Gong records and analyses sales calls, emails and meetings. Its AI highlights what happened, suggests next steps, flags risky deals and helps managers coach reps. It also supports forecasting. It runs on the web with mobile apps.

Is Gong free?

Gong is a paid tool; there is no ongoing free plan. Check the official site for current limits and prices.

What can you do with Gong?

With Gong you can review what a prospect said about pricing; spot deals at risk; coach a new rep using real calls.

Who is Gong best for?

Sales teams that want insight from every customer conversation.

Does Gong have an app?

Yes. Besides the web version, Gong has apps for iPhone & iPad and Android.

Who makes Gong?

Gong is made by Gong.

What are the best alternatives to Gong?

Popular alternatives include Apollo.io, Clay, Salesforce Agentforce and Outreach. See the full ranking on our AI Sales & CRM page.

AltFTool is not affiliated with Gong. This summary was written by our editors from the tool's public information. Browse all 451 AI tools