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Metricool

Plan, schedule and analyse social posts and ads in one place, with an AI assistant for copy.

Free + PaidAI Social Media#5 in Social Mediaby Metricool

What is Metricool?

Metricool combines a social media planner with analytics for organic posts and paid ads. You can schedule content across many networks, compare competitors and build reports. An AI assistant helps write post text. It runs in the browser, on mobile and as a Chrome extension.

Best for: Freelancers and small teams who want scheduling and analytics without a big budget.

What you can do with Metricool

  1. Schedule posts across six networks at once

  2. Compare your growth with competitors

  3. Export a monthly report for a client

Key features

  • Planner for many social networks
  • Analytics for posts and ads
  • Competitor tracking
  • AI text assistant

Metricool pros and cons

Pros

  • Generous free plan
  • Good value analytics

Cons

  • Interface has a lot going on at first

Metricool pricing

Free + Paid

Metricool has a free plan, with paid plans that add more usage or features. Plans change often, so check the official site for current prices.

How to get started

  1. Open metricool.com and create a free account.
  2. Try one real task first: schedule posts across six networks at once.
  3. Compare the result with Hootsuite or Later, then keep the one that fits how you work.

Compare Metricool

Side-by-side comparisons of features, pricing, pros and cons.

Metricool alternatives

Other tools that do a similar job, ranked by our editors.

All Metricool alternatives
  • Hootsuite

    Free trialEditor's pick

    Plan, schedule and track posts across all your social accounts, with an AI writing helper built in.

    AI Social MediaVisit
  • Later

    Free trial

    Visual social scheduler for Instagram, TikTok and more, with AI caption help and link-in-bio pages.

    AI Social MediaVisit
  • SocialBee

    Free trial

    Category-based social scheduler that recycles evergreen posts and uses AI to write and plan content.

    AI Social MediaVisit
  • Ocoya

    Free trial

    AI tool that writes social captions, designs graphics and schedules posts in one workspace.

    AI Social MediaVisit
  • Sprout Social

    Free trial

    All-in-one social media suite for publishing, engagement, listening and reporting, with AI assists.

    AI Social MediaVisit
  • Agorapulse

    Free + Paid

    Social media manager with a unified inbox, scheduling, reporting and an AI writing assistant.

    AI Social MediaVisit

Top AI social media tools

How Metricool compares with the best in AI Social Media.

  1. 1. Hootsuite

    Free trial

    Plan, schedule and track posts across all your social accounts, with an AI writing helper built in.

  2. All-in-one social media suite for publishing, engagement, listening and reporting, with AI assists.

  3. 3. Adobe Express

    Free + Paid

    Quick design app for social posts, flyers and videos, with Firefly AI built in.

  4. 4. Later

    Free trial

    Visual social scheduler for Instagram, TikTok and more, with AI caption help and link-in-bio pages.

  5. 5. Metricool

    Free + Paid

    Plan, schedule and analyse social posts and ads in one place, with an AI assistant for copy.

See all 14 AI social media tools

Metricool FAQ

What is Metricool?

Metricool combines a social media planner with analytics for organic posts and paid ads. You can schedule content across many networks, compare competitors and build reports. An AI assistant helps write post text. It runs in the browser, on mobile and as a Chrome extension.

Is Metricool free?

Metricool has a free plan, with paid plans that add more usage or features. Check the official site for current limits and prices.

What can you do with Metricool?

With Metricool you can schedule posts across six networks at once; compare your growth with competitors; export a monthly report for a client.

Who is Metricool best for?

Freelancers and small teams who want scheduling and analytics without a big budget.

Does Metricool have an app?

Yes. Besides the web version, Metricool has apps for iPhone & iPad and Android.

Who makes Metricool?

Metricool is made by Metricool.

What are the best alternatives to Metricool?

Popular alternatives include Hootsuite, Later, SocialBee and Ocoya. See the full ranking on our AI Social Media page.

AltFTool is not affiliated with Metricool. This summary was written by our editors from the tool's public information. Browse all 451 AI tools