Hootsuite
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Plan, schedule and track posts across all your social accounts, with an AI writing helper built in.
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Sprout Social
All-in-one social media suite for publishing, engagement, listening and reporting, with AI assists.
What is Sprout Social?
Sprout Social helps teams publish, engage and measure on social media from one place. It has a smart inbox, a content calendar, detailed reports and social listening. AI features suggest replies and help write posts. It works in the browser and on mobile apps.
Best for: Mid-size and larger teams that need strong reporting and customer care on social.
What you can do with Sprout Social
Answer customer messages from several networks
Build a monthly performance report
Track what people say about your brand
Key features
- Smart inbox that groups messages from all networks
- Publishing calendar with approval steps
- AI-assisted replies and post writing
- In-depth reports and listening tools
Sprout Social pros and cons
Pros
- Polished, easy-to-read reports
- Excellent shared inbox
Cons
- Higher cost than simpler schedulers
- More than a solo user needs
Sprout Social pricing
Free trial
Sprout Social is a paid tool with a free trial. Plans change often, so check the official site for current prices.
How to get started
- Open sproutsocial.com and create a free account or start the trial.
- Try one real task first: answer customer messages from several networks.
- Compare the result with Hootsuite or Later, then keep the one that fits how you work.
Compare Sprout Social
Side-by-side comparisons of features, pricing, pros and cons.
Sprout Social alternatives
Other tools that do a similar job, ranked by our editors.
Later
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Free + PaidPlan, schedule and analyse social posts and ads in one place, with an AI assistant for copy.
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Free trialCategory-based social scheduler that recycles evergreen posts and uses AI to write and plan content.
AI Social MediaVisitVista Social
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Top AI social media tools
How Sprout Social compares with the best in AI Social Media.
1. Hootsuite
Free trialPlan, schedule and track posts across all your social accounts, with an AI writing helper built in.
2. Sprout Social
Free trialAll-in-one social media suite for publishing, engagement, listening and reporting, with AI assists.
3. Adobe Express
Free + PaidQuick design app for social posts, flyers and videos, with Firefly AI built in.
4. Later
Free trialVisual social scheduler for Instagram, TikTok and more, with AI caption help and link-in-bio pages.
5. Metricool
Free + PaidPlan, schedule and analyse social posts and ads in one place, with an AI assistant for copy.
Sprout Social FAQ
What is Sprout Social?
Sprout Social helps teams publish, engage and measure on social media from one place. It has a smart inbox, a content calendar, detailed reports and social listening. AI features suggest replies and help write posts. It works in the browser and on mobile apps.
Is Sprout Social free?
Sprout Social is a paid tool with a free trial. Check the official site for current limits and prices.
What can you do with Sprout Social?
With Sprout Social you can answer customer messages from several networks; build a monthly performance report; track what people say about your brand.
Who is Sprout Social best for?
Mid-size and larger teams that need strong reporting and customer care on social.
Does Sprout Social have an app?
Yes. Besides the web version, Sprout Social has apps for iPhone & iPad and Android.
Who makes Sprout Social?
Sprout Social is made by Sprout Social.
What are the best alternatives to Sprout Social?
Popular alternatives include Hootsuite, Later, Metricool and Agorapulse. See the full ranking on our AI Social Media page.
AltFTool is not affiliated with Sprout Social. This summary was written by our editors from the tool's public information. Browse all 451 AI tools