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Pipedrive vs lemlist

Pipedrive: Easy, visual sales CRM with an AI assistant that suggests next steps and writes emails. lemlist: Multichannel cold outreach tool with personalised emails, LinkedIn steps and AI sequence building. Here is how they compare on features, pricing, platforms, pros and cons.

Quick verdict

Pipedrive

Best for: Small sales teams that want a simple CRM they will actually use.

Stands out for: Very easy to use; Good mobile app.

lemlist

Best for: Founders and small sales teams doing personalised cold outreach.

Stands out for: Creative personalisation; Email and LinkedIn in one campaign.

Side-by-side comparison

Comparison of Pipedrive, lemlist
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What it isEasy, visual sales CRM with an AI assistant that suggests next steps and writes emails.Multichannel cold outreach tool with personalised emails, LinkedIn steps and AI sequence building.
Pricing
Free trial
Free trial
Free to useNoNo
CategoryAI Sales & CRMAI Sales & CRM
Editor rank#6 in category#10 in category
Made byPipedrivelemlist
Best forSmall sales teams that want a simple CRM they will actually use.Founders and small sales teams doing personalised cold outreach.
Key features
  • Visual drag-and-drop pipeline
  • AI sales assistant
  • Email integration and templates
  • Reports and forecasts
  • Email and LinkedIn sequences
  • Personalised images and text
  • AI campaign builder
  • Inbox warm-up and lead database
Pros
  • Very easy to use
  • Good mobile app
  • Creative personalisation
  • Email and LinkedIn in one campaign
Cons
  • No permanent free plan
  • No permanent free plan
Use it to
  • Track deals through each stage
  • Get a reminder to follow up
  • Write a reply to a lead with AI
  • Create a campaign mixing email and LinkedIn
  • Add a personalised image to emails
  • Generate a full sequence with AI
Web app
iPhone & iPad
Android
Chrome extension

Pipedrive vs lemlist: questions

Is Pipedrive better than lemlist?

Neither wins for everyone. Our editors rank Pipedrive slightly higher overall in AI Sales & CRM, but lemlist can be the better fit: Founders and small sales teams doing personalised cold outreach.

Which is free, Pipedrive or lemlist?

Neither has an ongoing free plan: Pipedrive is free trial and lemlist is free trial.

Can I use Pipedrive and lemlist together?

Yes. Many people keep both and pick per task, for example track deals through each stage with Pipedrive, and create a campaign mixing email and LinkedIn with lemlist.

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