Mailchimp

Email marketing platform with AI tools that help write campaigns, pick send times and segment lists.

Free + PaidAI Email & InboxEditor's pick#1 in Email & Inboxby Intuit

What is Mailchimp?

Mailchimp is one of the best-known email marketing tools. You can build newsletters with templates, set up automated journeys and see what readers click. Its AI features help write subject lines and content and suggest audiences. It runs on the web and mobile.

Best for: Small businesses that want a familiar, all-round email marketing tool.

What you can do with Mailchimp

Send a monthly newsletter to customers
Set up a welcome email series
Write a subject line that gets opened

Key features

Drag-and-drop email builder
Automated customer journeys
AI help with copy and send times
Audience segments and reports

Mailchimp pros and cons

Pros

Easy to start
Lots of templates and integrations

Cons

Free plan is limited and costs rise as your list grows

Mailchimp pricing

Free + PaidFree plan; paid plans add more contacts and features

Mailchimp has a free plan, with paid plans that add more usage or features. Plans change often, so check the official site for current prices.

How to get started

Open mailchimp.com and create a free account.
Try one real task first: send a monthly newsletter to customers.
Compare the result with Klaviyo or Brevo, then keep the one that fits how you work.

Compare Mailchimp

Side-by-side comparisons of features, pricing, pros and cons.

Mailchimp alternatives

Other tools that do a similar job, ranked by our editors.

All Mailchimp alternatives

Klaviyo
Free + Paid
Email and SMS marketing for online stores, with AI that builds segments, flows and campaign copy.
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Brevo
Free + Paid
Email, SMS and WhatsApp marketing platform with an AI assistant for writing campaigns.
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ActiveCampaign
Free trial
Email marketing and automation platform with AI that builds journeys and writes content.
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Instantly
Free trial
Cold email outreach platform with inbox warm-up, a lead database and AI-written sequences.
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Shortwave
Free + Paid
AI-first Gmail client that summarises threads, drafts replies and finds anything in your inbox.
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Spark Mail
Free + Paid
Smart email app from Readdle with an AI writer, priority inbox and team features.
AI Email & InboxVisit

Top AI email assistants

How Mailchimp compares with the best in AI Email & Inbox.

1. Mailchimp
Free + Paid
Email marketing platform with AI tools that help write campaigns, pick send times and segment lists.
2. Klaviyo
Free + Paid
Email and SMS marketing for online stores, with AI that builds segments, flows and campaign copy.
3. Shortwave
Free + Paid
AI-first Gmail client that summarises threads, drafts replies and finds anything in your inbox.
4. Spark Mail
Free + Paid
Smart email app from Readdle with an AI writer, priority inbox and team features.
5. Brevo
Free + Paid
Email, SMS and WhatsApp marketing platform with an AI assistant for writing campaigns.

See all 12 AI email assistants

Mailchimp FAQ

What is Mailchimp?

Is Mailchimp free?

Mailchimp has a free plan, with paid plans that add more usage or features. Free plan; paid plans add more contacts and features. Check the official site for current limits and prices.

What can you do with Mailchimp?

With Mailchimp you can send a monthly newsletter to customers; set up a welcome email series; write a subject line that gets opened.

Who is Mailchimp best for?

Small businesses that want a familiar, all-round email marketing tool.

Does Mailchimp have an app?

Yes. Besides the web version, Mailchimp has apps for iPhone & iPad and Android.

Who makes Mailchimp?

Mailchimp is made by Intuit.

What are the best alternatives to Mailchimp?

Popular alternatives include Klaviyo, Brevo, ActiveCampaign and Instantly. See the full ranking on our AI Email & Inbox page.

AltFTool is not affiliated with Mailchimp. This summary was written by our editors from the tool's public information. Browse all 451 AI tools