Instantly
Free trial
Cold email outreach platform with inbox warm-up, a lead database and AI-written sequences.
AI Email & InboxVisit
ActiveCampaign
Email marketing and automation platform with AI that builds journeys and writes content.
What is ActiveCampaign?
ActiveCampaign is known for detailed marketing automation. You can build multi-step journeys that react to what contacts do, and its AI can suggest automations and write email copy. It includes a sales CRM as well. It runs on the web with mobile apps.
Best for: Businesses that want advanced automated email journeys.
What you can do with ActiveCampaign
Build a lead nurture sequence
Send different emails based on clicks
Draft campaign copy with AI
Key features
- Visual automation builder
- AI-suggested automations and copy
- Built-in sales CRM
- Segmentation and split testing
ActiveCampaign pros and cons
Pros
- Very flexible automations
- Strong integrations
Cons
- Takes time to learn
- No permanent free plan
ActiveCampaign pricing
Free trial
ActiveCampaign is a paid tool with a free trial. Plans change often, so check the official site for current prices.
How to get started
- Open activecampaign.com and create a free account or start the trial.
- Try one real task first: build a lead nurture sequence.
- Compare the result with Instantly or Mailchimp, then keep the one that fits how you work.
Compare ActiveCampaign
Side-by-side comparisons of features, pricing, pros and cons.
ActiveCampaign alternatives
Other tools that do a similar job, ranked by our editors.
Mailchimp
Free + PaidEditor's pickEmail marketing platform with AI tools that help write campaigns, pick send times and segment lists.
AI Email & InboxVisitKlaviyo
Free + PaidEmail and SMS marketing for online stores, with AI that builds segments, flows and campaign copy.
AI Email & InboxVisitShortwave
Free + PaidAI-first Gmail client that summarises threads, drafts replies and finds anything in your inbox.
AI Email & InboxVisitBrevo
Free + PaidEmail, SMS and WhatsApp marketing platform with an AI assistant for writing campaigns.
AI Email & InboxVisitSpark Mail
Free + PaidSmart email app from Readdle with an AI writer, priority inbox and team features.
AI Email & InboxVisit
Top AI email assistants
How ActiveCampaign compares with the best in AI Email & Inbox.
1. Mailchimp
Free + PaidEmail marketing platform with AI tools that help write campaigns, pick send times and segment lists.
2. Klaviyo
Free + PaidEmail and SMS marketing for online stores, with AI that builds segments, flows and campaign copy.
3. Shortwave
Free + PaidAI-first Gmail client that summarises threads, drafts replies and finds anything in your inbox.
4. Spark Mail
Free + PaidSmart email app from Readdle with an AI writer, priority inbox and team features.
5. Brevo
Free + PaidEmail, SMS and WhatsApp marketing platform with an AI assistant for writing campaigns.
ActiveCampaign FAQ
What is ActiveCampaign?
ActiveCampaign is known for detailed marketing automation. You can build multi-step journeys that react to what contacts do, and its AI can suggest automations and write email copy. It includes a sales CRM as well. It runs on the web with mobile apps.
Is ActiveCampaign free?
ActiveCampaign is a paid tool with a free trial. Check the official site for current limits and prices.
What can you do with ActiveCampaign?
With ActiveCampaign you can build a lead nurture sequence; send different emails based on clicks; draft campaign copy with AI.
Who is ActiveCampaign best for?
Businesses that want advanced automated email journeys.
Does ActiveCampaign have an app?
Yes. Besides the web version, ActiveCampaign has apps for iPhone & iPad and Android.
Who makes ActiveCampaign?
ActiveCampaign is made by ActiveCampaign.
What are the best alternatives to ActiveCampaign?
Popular alternatives include Instantly, Mailchimp, Klaviyo and Shortwave. See the full ranking on our AI Email & Inbox page.
AltFTool is not affiliated with ActiveCampaign. This summary was written by our editors from the tool's public information. Browse all 451 AI tools