Mailchimp
Free + PaidEditor's pick
Email marketing platform with AI tools that help write campaigns, pick send times and segment lists.
AI Email & InboxVisit
Klaviyo
Email and SMS marketing for online stores, with AI that builds segments, flows and campaign copy.
What is Klaviyo?
Klaviyo is a marketing platform made for e-commerce. It connects to your store data so you can send targeted emails and texts based on what customers browse and buy. AI helps write campaigns, predict customer behaviour and build segments. It runs on the web.
Best for: Online shops on platforms such as Shopify that want data-driven email.
What you can do with Klaviyo
Send an abandoned-cart reminder
Target customers likely to buy again
Write copy for a seasonal sale
Key features
- Deep online store integrations
- Automated flows like abandoned cart
- AI segments and copy help
- Email and SMS together
Klaviyo pros and cons
Pros
- Powerful store-based targeting
- Strong e-commerce focus
Cons
- Can get pricey as your list grows
Klaviyo pricing
Free + Paid
Klaviyo has a free plan, with paid plans that add more usage or features. Plans change often, so check the official site for current prices.
How to get started
- Open klaviyo.com and create a free account.
- Try one real task first: send an abandoned-cart reminder.
- Compare the result with Mailchimp or Brevo, then keep the one that fits how you work.
Compare Klaviyo
Side-by-side comparisons of features, pricing, pros and cons.
Klaviyo alternatives
Other tools that do a similar job, ranked by our editors.
Brevo
Free + PaidEmail, SMS and WhatsApp marketing platform with an AI assistant for writing campaigns.
AI Email & InboxVisitActiveCampaign
Free trialEmail marketing and automation platform with AI that builds journeys and writes content.
AI Email & InboxVisitInstantly
Free trialCold email outreach platform with inbox warm-up, a lead database and AI-written sequences.
AI Email & InboxVisitShortwave
Free + PaidAI-first Gmail client that summarises threads, drafts replies and finds anything in your inbox.
AI Email & InboxVisitSpark Mail
Free + PaidSmart email app from Readdle with an AI writer, priority inbox and team features.
AI Email & InboxVisit
Top AI email assistants
How Klaviyo compares with the best in AI Email & Inbox.
1. Mailchimp
Free + PaidEmail marketing platform with AI tools that help write campaigns, pick send times and segment lists.
2. Klaviyo
Free + PaidEmail and SMS marketing for online stores, with AI that builds segments, flows and campaign copy.
3. Shortwave
Free + PaidAI-first Gmail client that summarises threads, drafts replies and finds anything in your inbox.
4. Spark Mail
Free + PaidSmart email app from Readdle with an AI writer, priority inbox and team features.
5. Brevo
Free + PaidEmail, SMS and WhatsApp marketing platform with an AI assistant for writing campaigns.
Klaviyo FAQ
What is Klaviyo?
Klaviyo is a marketing platform made for e-commerce. It connects to your store data so you can send targeted emails and texts based on what customers browse and buy. AI helps write campaigns, predict customer behaviour and build segments. It runs on the web.
Is Klaviyo free?
Klaviyo has a free plan, with paid plans that add more usage or features. Check the official site for current limits and prices.
What can you do with Klaviyo?
With Klaviyo you can send an abandoned-cart reminder; target customers likely to buy again; write copy for a seasonal sale.
Who is Klaviyo best for?
Online shops on platforms such as Shopify that want data-driven email.
Does Klaviyo have an app?
Yes. Besides the web version, Klaviyo has apps for iPhone & iPad and Android.
Who makes Klaviyo?
Klaviyo is made by Klaviyo.
What are the best alternatives to Klaviyo?
Popular alternatives include Mailchimp, Brevo, ActiveCampaign and Instantly. See the full ranking on our AI Email & Inbox page.
AltFTool is not affiliated with Klaviyo. This summary was written by our editors from the tool's public information. Browse all 451 AI tools