Mailchimp

by Intuit

Email marketing with AI help for copy, timing and segments.

Free + Paid
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Full review in the AI Tools DirectoryOur editors' full Mailchimp review and category ranking live on the AI Tools page.

What is Mailchimp?

Mailchimp is one of the best-known email marketing platforms for small businesses. Its AI features draft email copy and subject lines, suggest send times, predict which customers are likely to buy and help build segments, all inside the same campaign and automation tools.

Main use cases

  • Newsletters for a small business
  • Automated welcome and cart emails
  • Better subject lines and send times
  • Segmenting customers by behaviour

Key features

  • AI email and subject line drafting
  • Send-time optimisation
  • Predictive segments
  • Automations and templates

Pricing

Mailchimp has a free plan, with paid plans that add more usage or features. Listed pricing: Free plan · Paid plans available.

Prices change often, so check the official site before you buy.

Best for

Small businesses starting or growing an email list.

Tags

  • Email
  • Newsletters
  • Automation
  • SMB

Bundles it's in

Used in these stacks

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Mailchimp alternatives

Other tools that do a similar job.

  • HubSpot AI

    Free + Paid

    AI woven through a full marketing and CRM suite.

    GrowthVisit

  • Predis.ai

    Free + Paid

    Generates complete social posts, carousels, and videos.

    GrowthVisit

  • Ocoya

    Paid

    Content, design, and scheduling in one workspace.

    GrowthVisit

  • Klaviyo

    Free + Paid

    Email and SMS marketing built on e-commerce data.

    GrowthVisit

  • Copy.ai

    Free + Paid

    Go-to-market copy and workflow automation.

    CopyVisit

Mailchimp FAQ

What is Mailchimp?

Mailchimp is one of the best-known email marketing platforms for small businesses. Its AI features draft email copy and subject lines, suggest send times, predict which customers are likely to buy and help build segments, all inside the same campaign and automation tools.

Is Mailchimp free?

Mailchimp has a free plan, with paid plans that add more usage or features. Listed pricing: Free plan · Paid plans available. Prices change often, so check the official site before you buy.

Who is Mailchimp best for?

Small businesses starting or growing an email list.

What can you use Mailchimp for?

Common uses: newsletters for a small business, automated welcome and cart emails, better subject lines and send times and segmenting customers by behaviour.

What are the best alternatives to Mailchimp?

Popular alternatives include HubSpot AI, AdCreative.ai, Predis.ai and Ocoya. See the full shortlist on our AI Marketing page.

AltFTool is not affiliated with Mailchimp. This summary was written by our editors from the tool's public information. Browse all AI bundles