For marketers

AI stack for marketers

This stack follows a campaign from first research to the post going live. Each step uses a tool that is strong at one part of the job, so you can swap any piece without rebuilding the rest.

The workflow, step by step

5 steps, in the order you use them.

  1. Step 1: Research keywords and competitors

    Knowing what people already search for keeps the campaign aimed at real demand.

    Free alternative

    Ahrefs AI
    Free + Paid

    Backlink-leading dataset with AI research tools.

  2. Step 2: Draft the campaign copy

    A brand-trained writer turns one brief into ads, emails and landing copy that sound alike.

    Jasper

    Free trialEditor's pick

    Brand-trained content generation for marketing teams.

    Visit

    Free alternative

    Copy.ai
    Free + Paid

    Go-to-market copy and workflow automation.

  3. Step 3: Make the visuals

    Templates plus AI generation produce on-brand graphics for every channel size.

    Canva

    Free + Paid

    Everyday design with Magic Studio AI built in.

    Visit

    Free alternative

    Ideogram
    Free + Paid

    Image generation that gets text and typography right.

  4. Step 4: Send the email

    Email is still the channel you own; AI helps with subject lines, timing and segments.

    Mailchimp

    Free + Paid

    Email marketing with AI help for copy, timing and segments.

    Visit

    Free alternative

    Klaviyo
    Free + Paid

    Email and SMS marketing built on e-commerce data.

  5. Step 5: Schedule social posts

    Queuing a week of posts at once frees you to respond instead of publish.

    Free alternative

    Metricool AI
    Free + Paid

    Analytics-led scheduling with AI captions.

Free path vs pro path

An estimate from the lowest monthly price each tool lists. Plans, seats and usage limits vary.

Free path

$0/mo

Every step on a free plan or free alternative where one exists.

Pro path

from $184.95/mo

Every step on the main tool's entry paid plan.

Prices change often; check each tool's official site before you buy.

AI stack for marketers: common questions

Can a small marketing team run on free plans?

Yes, for a while. Copy.ai, Canva, Mailchimp, Buffer and Ahrefs' free tools all have no-cost starting points. Limits on seats, credits and contacts are what usually push teams to pay.

Will AI-written copy hurt my brand?

Only if it ships unedited. Give the tool your voice guidelines and examples, then have a person review every piece. Treat AI output as a strong first draft.

Which tool should I buy first?

Buy for your biggest bottleneck. If writing is slow, start with a copy tool; if design is, start with Canva. Research tools pay off most once you publish regularly.

More stacks

No tool in this stack paid to be here. All stacks · All AI bundles