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Metricool vs Taplio

Metricool: Plan, schedule and analyse social posts and ads in one place, with an AI assistant for copy. Taplio: LinkedIn growth tool that helps you write, schedule and analyse posts with AI. Here is how they compare on features, pricing, platforms, pros and cons.

Quick verdict

Metricool

Best for: Freelancers and small teams who want scheduling and analytics without a big budget.

Stands out for: Generous free plan; Good value analytics.

Taplio

Best for: Founders, consultants and job seekers building a personal brand on LinkedIn.

Stands out for: Focused, simple LinkedIn workflow; Helpful inspiration library.

Side-by-side comparison

Comparison of Metricool, Taplio
Metricool
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Taplio
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What it isPlan, schedule and analyse social posts and ads in one place, with an AI assistant for copy.LinkedIn growth tool that helps you write, schedule and analyse posts with AI.
Pricing
Free + Paid
Free trial
Free to useYesNo
CategoryAI Social MediaAI Social Media
Editor rank#5 in category#11 in category
Made byMetricoolTaplio
Best forFreelancers and small teams who want scheduling and analytics without a big budget.Founders, consultants and job seekers building a personal brand on LinkedIn.
Key features
  • Planner for many social networks
  • Analytics for posts and ads
  • Competitor tracking
  • AI text assistant
  • AI post ideas and drafts for LinkedIn
  • Post scheduling
  • Library of viral posts for inspiration
  • LinkedIn analytics
Pros
  • Generous free plan
  • Good value analytics
  • Focused, simple LinkedIn workflow
  • Helpful inspiration library
Cons
  • Interface has a lot going on at first
  • Only covers LinkedIn
Use it to
  • Schedule posts across six networks at once
  • Compare your growth with competitors
  • Export a monthly report for a client
  • Turn a rough idea into a LinkedIn post
  • Schedule a week of posts
  • See which topics get the most engagement
Web app
iPhone & iPad
Android
Chrome extension

Metricool vs Taplio: questions

Is Metricool better than Taplio?

Neither wins for everyone. Our editors rank Metricool slightly higher overall in AI Social Media, but Taplio can be the better fit: Founders, consultants and job seekers building a personal brand on LinkedIn.

Which is free, Metricool or Taplio?

Metricool can be used for free (free + paid), while Taplio is free trial.

Can I use Metricool and Taplio together?

Yes. Many people keep both and pick per task, for example schedule posts across six networks at once with Metricool, and turn a rough idea into a LinkedIn post with Taplio.

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