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About this tool
Draft a creator NDA for unreleased products with embargo dates, DTSA immunity notice and clauses that never block required ad disclosure.
An influencer campaign NDA is a short confidentiality agreement that keeps an unreleased product secret between the day a creator is briefed and the moment the embargo lifts. This generator assembles one from clauses tied to identifiable rules — the Defend Trade Secrets Act immunity notice at 18 U.S.C. section 1833(b), the FTC Endorsement Guides carve-out at 16 CFR Part 255 and the Consumer Review Fairness Act at 15 U.S.C. section 45b — and computes the embargo window and the date the duty of confidence ends. It is built for brand and PR teams seeding hardware, beauty launches or software betas to creators.
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Every clause names the rule it comes from rather than repeating boilerplate of unknown origin.
Warns when a gifted-product NDA restricts honest review or when the DTSA notice is missing.
Shows the embargo window in days and the exact date the confidentiality duty expires.
No. The FTC Endorsement Guides at 16 CFR Part 255 require a material connection — payment, free product or any other incentive — to be disclosed clearly and conspicuously in the post itself, and a confidentiality term cannot override that. A well-drafted campaign NDA says so explicitly so the creator is not stuck between two obligations.
No, and a term that tries to is void in the United States. The Consumer Review Fairness Act of 2016, 15 U.S.C. section 45b, voids a term in a form contract that restricts a person's ability to review goods or services they received or penalises them for reviewing. A brand can require factual accuracy and can hold content until the embargo lifts; it cannot buy the verdict.
18 U.S.C. section 1833(b) protects someone who discloses a trade secret in confidence to a government official or an attorney solely to report a suspected violation of law. The statute requires that notice to appear in any agreement governing the use of trade secrets with an employee, contractor or consultant, and without it the trade secret owner cannot recover exemplary damages or attorney fees under 18 U.S.C. section 1836 against that person.
Most campaign NDAs use two to five years from signing, because once the product is public the brand itself has released most of the information. Anything that still qualifies as a trade secret — unreleased roadmaps, supplier terms, internal figures — stays protected for as long as it remains secret, regardless of the stated term. This tool is informational; ask a lawyer in the creator's jurisdiction before relying on the term you pick.