Semrush
Free trial
An SEO and marketing suite with AI writing and visibility tools.
AI Marketing & SEOVisit
Ahrefs
All-in-one SEO suite for backlinks, keywords and site audits, with built-in AI helpers.
What is Ahrefs?
Ahrefs is a long-standing SEO platform with a large backlink and keyword database. You can research competitors, find keywords, audit your site and track rankings, and it now adds AI tools for content ideas and tracking brand mentions in AI search. It runs in the browser.
Best for: Marketers and SEO specialists who need deep search data.
What you can do with Ahrefs
See which sites link to a competitor
Find keywords your site could rank for
Audit your site for technical SEO problems
Key features
- Backlink and competitor analysis
- Keyword research and rank tracking
- Technical site audits
- AI content helpers and AI search visibility tracking
Ahrefs pros and cons
Pros
- Very large, trusted data set
- Free webmaster tools for your own site
Cons
- Full plans are costly for very small businesses
Ahrefs pricing
PaidSome free webmaster tools
Ahrefs is a paid tool; there is no ongoing free plan. Plans change often, so check the official site for current prices.
How to get started
- Open ahrefs.com and create a free account or start the trial.
- Try one real task first: see which sites link to a competitor.
- Compare the result with Semrush or Buffer, then keep the one that fits how you work.
Compare Ahrefs
Side-by-side comparisons of features, pricing, pros and cons.
Ahrefs alternatives
Other tools that do a similar job, ranked by our editors.
Buffer
Free + PaidPlan and schedule social posts, with an AI assistant for ideas.
AI Marketing & SEOVisitPredis.ai
Free + PaidTurn a prompt into ready-to-post social creatives and captions.
AI Marketing & SEOVisitHubSpot Breeze
Free + PaidAI agents and assistants inside HubSpot's CRM.
AI Marketing & SEOVisitMoz Pro
Free trialWell-known SEO toolkit for keyword research, link analysis, rank tracking and site audits.
AI Marketing & SEOVisitSE Ranking
Free trialSEO platform for rank tracking, audits and keyword research, with AI search visibility tools.
AI Marketing & SEOVisit
Top AI marketing tools
How Ahrefs compares with the best in AI Marketing & SEO.
1. Ahrefs
PaidAll-in-one SEO suite for backlinks, keywords and site audits, with built-in AI helpers.
2. Surfer
PaidPlan, write and optimise content to rank in search.
3. Semrush
Free trialAn SEO and marketing suite with AI writing and visibility tools.
4. AdCreative.ai
Free trialGenerate ad creatives and copy that are scored for performance.
AI detection, plagiarism checking and fact checking for publishers and writers.
Ahrefs FAQ
What is Ahrefs?
Ahrefs is a long-standing SEO platform with a large backlink and keyword database. You can research competitors, find keywords, audit your site and track rankings, and it now adds AI tools for content ideas and tracking brand mentions in AI search. It runs in the browser.
Is Ahrefs free?
Ahrefs is a paid tool; there is no ongoing free plan. Some free webmaster tools. Check the official site for current limits and prices.
What can you do with Ahrefs?
With Ahrefs you can see which sites link to a competitor; find keywords your site could rank for; audit your site for technical SEO problems.
Who is Ahrefs best for?
Marketers and SEO specialists who need deep search data.
Does Ahrefs have an app?
Ahrefs runs as web app; we know of no dedicated phone or desktop app.
Who makes Ahrefs?
Ahrefs is made by Ahrefs.
What are the best alternatives to Ahrefs?
Popular alternatives include Semrush, Buffer, Predis.ai and HubSpot Breeze. See the full ranking on our AI Marketing & SEO page.
AltFTool is not affiliated with Ahrefs. This summary was written by our editors from the tool's public information. Browse all 451 AI tools