Surfer vs Frase
Surfer: Plan, write and optimise content to rank in search. Frase: Research search results and write SEO briefs quickly. Here is how they compare on features, pricing, platforms, pros and cons.
Quick verdict
Surfer
Best for: SEO writers and content teams.
Stands out for: Clear content scoring; Data from top-ranking pages.
Frase
Best for: Freelance SEO writers.
Stands out for: Quick research summaries; Combines briefs and writing.
Side-by-side comparison
| Visit surferseo.com (opens in a new tab) | Visit frase.io (opens in a new tab) | |
|---|---|---|
| What it is | Plan, write and optimise content to rank in search. | Research search results and write SEO briefs quickly. |
| Pricing | Paid | Free trial |
| Free to use | No | No |
| Category | AI Marketing & SEO | AI Marketing & SEO |
| Editor rank | #2 in category | #11 in category |
| Made by | Surfer | Frase |
| Best for | SEO writers and content teams. | Freelance SEO writers. |
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Surfer vs Frase: questions
Is Surfer better than Frase?
Neither wins for everyone. Our editors rank Surfer slightly higher overall in AI Marketing & SEO, but Frase can be the better fit: Freelance SEO writers.
Which is free, Surfer or Frase?
Neither has an ongoing free plan: Surfer is paid and Frase is free trial.
Can I use Surfer and Frase together?
Yes. Many people keep both and pick per task, for example optimise a blog post for a target keyword with Surfer, and build an SEO content brief in minutes with Frase.