Hex vs Amplitude
Hex: Collaborative data notebook mixing SQL, Python and AI to explore data and share apps. Amplitude: Product analytics platform with AI that answers questions about user behaviour. Here is how they compare on features, pricing, platforms, pros and cons.
Quick verdict
Hex
Best for: Data teams and analysts who work in SQL and Python.
Stands out for: Modern, collaborative workflow; Free plan for individuals.
Amplitude
Best for: Product teams that want to understand how users behave.
Stands out for: Free starter plan; Deep product insights.
Side-by-side comparison
| Visit hex.tech (opens in a new tab) | Visit amplitude.com (opens in a new tab) | |
|---|---|---|
| What it is | Collaborative data notebook mixing SQL, Python and AI to explore data and share apps. | Product analytics platform with AI that answers questions about user behaviour. |
| Pricing | Free + Paid | Free + Paid |
| Free to use | Yes | Yes |
| Category | AI Data & Analytics | AI Data & Analytics |
| Editor rank | #4 in category | #8 in category |
| Made by | Hex | Amplitude |
| Best for | Data teams and analysts who work in SQL and Python. | Product teams that want to understand how users behave. |
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Hex vs Amplitude: questions
Is Hex better than Amplitude?
Neither wins for everyone. Our editors rank Hex slightly higher overall in AI Data & Analytics, but Amplitude can be the better fit: Product teams that want to understand how users behave.
Which is free, Hex or Amplitude?
Both can be used without paying: Hex is free + paid and Amplitude is free + paid. Paid plans add more usage or features.
Can I use Hex and Amplitude together?
Yes. Many people keep both and pick per task, for example write a SQL query from a plain question with Hex, and see where users drop out of sign-up with Amplitude.