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Content Marketing Certification Course

HubSpot's free content marketing certification: storytelling, content strategy, blogging, repurposing, promotion and measurement.

Taught byHubSpot Academy
Start free on HubSpot Academy

About this course

This HubSpot Academy course covers the full content marketing process. Lessons move from storytelling and a content creation framework to long-term strategy, idea generation, blogging, repurposing, topic clusters, video, guest blogging, promotion and measurement, ending with a certification exam.

Best for: Marketers, bloggers and founders who produce content and want a structured approach.

What you will be able to do

  • Build a long-term content strategy
  • Generate and validate content ideas
  • Write blog content that ranks and gets shared
  • Repurpose and promote content across channels
  • Measure content performance

Syllabus and your progress

Tick modules off as you finish them on HubSpot Academy.

0 of 7 modules done

Plan your pace

At 4 hours a week you would finish in about 3 weeks, using the course time estimate above.

Progress is saved in this browser only. No account needed.

Cost and certificate

Free certificate

Free course and free certification from HubSpot Academy.

HubSpot Academy sets the terms and can change them. Check the course page before you commit serious time, and tell us if something changed.

Quick answers

Is Content Marketing Certification Course really free?
Yes, the course material is free on HubSpot Academy. Free course and free certification from HubSpot Academy.
How long does Content Marketing Certification Course take?
Plan for about 8.4 hrs in total (Provider estimate: 8 hours 23 minutes across 14 lessons). It is self-paced, so you can go faster or slower.
Do I need experience before Content Marketing Certification Course?
No. It is a beginner course with no prerequisites listed.

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Content Marketing Certification Course

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