market penetration

1. 1.

   the extent to which a product is recognized and bought by customers in a particular market

   Broaderpenetration

Questions about market penetration

What does market penetration mean?

market penetration means "the extent to which a product is recognized and bought by customers in a particular market".

Is market penetration a common word?

market penetration is banded "Rare" — specialist or archaic — most readers will not have met it. The band comes from how often the word appears in a large corpus of everyday English, not from an editor's impression.