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How we rate

Consumer Rating exists to help you judge products yourself. Here is exactly how the 32 buying guides are built, and what we will never do.

Our principles

  1. 1

    Sources first

    Each guide starts from regulators, standards bodies, government consumer portals and recall databases. Every one we used is linked at the bottom of the guide.

  2. 2

    Criteria with published weights

    We break a category into 5–7 criteria and assign weights that add up to 100, based on what most often decides whether buyers stay happy: safety and reliability before extras. The weights are an editorial judgement, shown openly so you can disagree and change them in the scorecard.

  3. 3

    No brand rankings in guides

    Guides teach you how to judge a product; they do not rank brands. Where our separate Brand Rating section has scorecards for the same category, we link to it.

  4. 4

    No reviews, no star ratings

    Consumer Rating does not publish user reviews or star ratings, and does not mark up pages with review or rating schema. We would rather show nothing than show something we cannot stand behind.

  5. 5

    Plain claims only

    We avoid claims about named companies. If a statement depends on your country, the guide says which country.

  6. 6

    Reviewed on a schedule

    Each guide shows the date it was last reviewed. We revisit guides when rules, standards or recall patterns change, and at least once a year.

How the scorecard maths works

You rate each product from 1 to 5 on every criterion. Each rating is multiplied by the criterion's weight, the results are added, and the total is scaled to a score out of 10. A product rated 5 on everything scores 10; rated 1 on everything it scores 2. Change a weight and the others are rescaled so they still add up to 100.

Try the scorecard

Money, ads and affiliate links

  • No brand can pay to appear in, or move up, anything on Consumer Rating.
  • AltFTool is free and may show clearly marked ads. Ads never change guide content.
  • If a page ever links to a seller through a partner or affiliate link, the link is labelled and marked sponsored.
  • The tools run in your browser. We do not collect what you type into them.

Sources we rely on

Spotted a mistake?

Tell us through support and we will check it against the source and update the guide. Last reviewed .