Skip to main content

#2 of 7 in Email marketing platforms

MailerLite review

A lightweight, affordable platform with a clean drag-and-drop editor, automations, landing pages and a simple website builder.

Last checked · Available: Global

7.8/10, Very good

Weighted across
6 criteria

Strongest on ease of use & templates (8.8).

See every score and reason

Scorecard

How MailerLite scores

Each criterion is scored 0-10 from public information, with the reason underneath. The total is the weighted average.
Free plan & value25% weight8.4

Low paid prices relative to features, plus a free tier.

Automation20% weight7.4

Visual automation builder covering common triggers.

Ease of use & templates15% weight8.8

One of the cleanest editors in the category.

Integrations & ecommerce15% weight7.0

Covers major stores and CMSs, but a smaller catalogue than market leaders.

Support & compliance tools15% weight7.6

Chat and email support on paid plans; EU-based with consent features.

Scalability10% weight7.0

Good for small to mid lists; fewer enterprise features.

Best for

Small businesses and bloggers on a budget.

Not ideal for

Teams that need advanced CRM features.

Trade-offs

Pros and cons

What stands out

  • Affordable paid tiers
  • Clean, quick editor
  • Landing pages and a site builder included

Worth knowing

  • No built-in SMS
  • Smaller integration catalogue than larger rivals

At a glance

Key facts and pricing

As MailerLite publishes them. “Not published” means we could not confirm the figure.
Free plan
Yes
Free trial on paid plans
Yes
Free plan limits
Not published
Priced by
Subscribers
SMS built in
No
Support channels
Email and chat on paid plans
Company base / data region
EU-based company
Price band
Budget
Founded
2010
Based in
Lithuania

Pricing: Priced by subscribers, with low entry tiers. Free plan: yes, with subscriber and monthly send limits.

Head to head

Compare MailerLite with

Also consider

MailerLite alternatives

Scored on the same rubric in the same list.

Full email marketing platforms ranking

Questions

MailerLite: common questions

Is MailerLite good?

MailerLite scores 7.8 out of 10 in our email marketing platforms scorecard, rank 2 of 7. A lightweight, affordable platform with a clean drag-and-drop editor, automations, landing pages and a simple website builder.

Who is MailerLite best for?

Best for small businesses and bloggers on a budget. Less suited to teams that need advanced CRM features.

How much does MailerLite cost?

Priced by subscribers, with low entry tiers. Free plan: yes, with subscriber and monthly send limits.

What are MailerLite's key terms and features?

Free plan: Yes; Free trial on paid plans: Yes; Priced by: Subscribers; SMS built in: No; Support channels: Email and chat on paid plans; Company base / data region: EU-based company. As published by the brand, last checked 2026-11-01.

What is a good alternative to MailerLite?

Brevo (7.9/10) is the top-scoring option in the same list. See the full email marketing platforms ranking for every alternative.

Transparency

Sources and how we make money

Sources we used

Checked 1 Nov 2026. Brands change terms often; confirm on the brand's site before you buy.

How we make money

Some links to brands may earn AltFTool a commission. That never changes a score, a rank or whether a brand is listed. Scores come only from the criteria above.

Report a correction
Decision support

Compare brands, tools, and deals from one place

Move from ratings into curated offers, product hubs, and hands-on utilities without losing context.