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Phrase vs Smartling

Phrase: Enterprise translation and localisation platform with AI translation and quality scoring. Smartling: Enterprise translation platform that mixes AI translation with professional linguists. Here is how they compare on features, pricing, platforms, pros and cons.

Quick verdict

Phrase

Best for: Large companies with ongoing translation programmes.

Stands out for: Enterprise-grade tools; Strong automation.

Smartling

Best for: Enterprises that want managed translation at scale.

Stands out for: Managed service option; Many connectors.

Side-by-side comparison

Comparison of Phrase, Smartling
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What it isEnterprise translation and localisation platform with AI translation and quality scoring.Enterprise translation platform that mixes AI translation with professional linguists.
Pricing
Paid
Paid
Free to useNoNo
CategoryAI TranslationAI Translation
Editor rank#9 in category#11 in category
Made byPhraseSmartling
Best forLarge companies with ongoing translation programmes.Enterprises that want managed translation at scale.
Key features
  • Translation management system
  • Software string localisation
  • AI translation with quality scoring
  • Workflow automation
  • AI plus human translation
  • Website and app connectors
  • Translation memory
  • Quality checks
Pros
  • Enterprise-grade tools
  • Strong automation
  • Managed service option
  • Many connectors
Cons
  • Aimed at business buyers
  • Business pricing only
Use it to
  • Run translation for a global product launch
  • Route low-quality AI output to human review
  • Manage app strings in many languages
  • Translate a website without copying text by hand
  • Mix AI and human translation by content type
  • Track translation quality
Web app
API

Phrase vs Smartling: questions

Is Phrase better than Smartling?

Neither wins for everyone. Our editors rank Phrase slightly higher overall in AI Translation, but Smartling can be the better fit: Enterprises that want managed translation at scale.

Which is free, Phrase or Smartling?

Neither has an ongoing free plan: Phrase is paid and Smartling is paid.

Can I use Phrase and Smartling together?

Yes. Many people keep both and pick per task, for example run translation for a global product launch with Phrase, and translate a website without copying text by hand with Smartling.

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