How BOGO works at H-E-B
H-E-B's 'Combo Loco' digital coupons are buy-this-get-that-free offers: buy a qualifying product and get a different product free, or buy 2 (or 3) and get the next one free. You clip them to your H-E-B account. Retail-data firm Catalytics ranked H-E-B second among major retailers for BOGO use in 2025.
Rules to know
- Combo Loco coupons are clipped digitally to an H-E-B account.
- Each coupon lists its eligible products, sizes, exclusions and expiration date.
- Per H-E-B's coupon policy, a cents-off coupon can be applied to the 'Buy X' item but not to the free item.
- Printable 'Buy X, Get X Free' coupons are accepted; printable 'Get X Free' coupons with no purchase are not.
Tips to save more
- Only count a Combo Loco saving if you actually want the free item.
- Check sizes carefully - the free item is often limited to specific sizes.
- Use a manufacturer cents-off coupon on the item you pay for.
Check a H-E-B BOGO before you buy
Enter the shelf price from the weekly ad or app and see the real per-item cost.
You pay
$19.98
for 3 items · regular $29.97
- You save
- $9.99
- Off overall
- 33.33%
- Per item
- $6.66
Decent: 33.33% off. Check whether a plain coupon beats it.
H-E-B BOGO FAQ
How does BOGO work at H-E-B?
H-E-B's 'Combo Loco' digital coupons are buy-this-get-that-free offers: buy a qualifying product and get a different product free, or buy 2 (or 3) and get the next one free. You clip them to your H-E-B account. Retail-data firm Catalytics ranked H-E-B second among major retailers for BOGO use in 2025.
Where can I see this week's H-E-B BOGO deals?
On H-E-B's official page (heb.com) and in H-E-B account (digital coupons). Offers change often and can differ by location, so check there before you shop.
What kinds of BOGO offers does H-E-B run?
Other Buy X Get Y Offers, Buy 2 Get 1 Free, Buy 3 Get 1 Free. Exact items and terms vary by promotion.
Similar stores
More grocery storesPublix
Grocery
Publix describes BOGOs as weekly buy-one-get-one-free offers listed in its weekly ad and on its BOGO deals page. Whether you can buy a single BOGO item at half price depends on the state: Publix says in some states one item rings up at half price, while in others you must buy both to get one free. Multi-item offers such as buy-two-get-two or buy-two-get-three require buying the full listed quantity.
BOGO freeB2G2Buy X get YKroger
Grocery
Kroger lists Buy 1, Get 1 Free items on Kroger.com with an expiration date, and you add them while signed in to your Kroger account. Its weekly digital deals refresh every Wednesday. Kroger also runs other multi-buy events (such as 'Buy 3, Save $2 Each') that are not BOGO offers.
BOGO freeHarris Teeter
Grocery
Harris Teeter (a Kroger company) marks Buy One Get One Free items on its website with an offer badge and an expiration date. You sign in to add the items, and its e-VIC digital coupons are managed in the same account.
BOGO freeSafeway / Albertsons
Grocery
Safeway (Albertsons Companies) has a dedicated Buy One Get One Free deals page. You add items in multiples of 2 and the item of equal or lesser value is free, with the discount shown on your final receipt for delivery or pickup. Some Safeway regions have also run 'Buy 2, Get 3 Free' offers on select items.
BOGO freeBuy X get Y
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Is that BOGO really a deal?
Put in the price and the offer. See what you pay per item, what you save, and whether a plain coupon would beat it.