Offer type
Buy One Get One 50% Off
The second qualifying item is half price.
Real discount
25%
on 2 items of the same price
The maths
Half off one of two items is 25% off the pair. That sounds bigger than it is: a plain 25% off sale gives the same price on two items, and it also works when you only want one.
Worked example
2 items at $24.99 each would cost $49.98. With BOGO 50% you pay $37.48 and save $12.50.
Worth it when
- You need two and no flat 25%+ coupon is running.
- It stacks with a store or manufacturer coupon on the full-price item.
Watch out for
- It is only 25% off overall, and 0% off if you buy one.
- Shoe and clothing stores often run it as the default 'sale', so compare with clearance prices.
Try it with your price
You pay
$37.48
for 2 items · regular $49.98
- You save
- $12.50
- Off overall
- 25.01%
- Per item
- $18.74
Decent: 25.01% off. Check whether a plain coupon beats it.
Stores known for BOGO 50% offers
CVS Pharmacy
Pharmacy
CVS runs Buy 1 Get 1 Free, Buy 1 Get 1 50% Off and 'Buy 1 Get 1 for $1' deals in its weekly ad and online deals pages. Most weekly-ad pricing requires a free ExtraCare card, and many deals also earn ExtraBucks Rewards. Catalytics data reported in 2025 that about a quarter of CVS's promotions were BOGOs.
BOGO freeBOGO 50%Buy X get YWalgreens
Pharmacy
Walgreens runs Buy 1 Get 1 Free and Buy 1 Get 1 50% Off promotions in store and online. Its published promotion terms say the second item must be of equal or lesser price and both eligible items must be added to the cart; some BOGO deals (e.g. on vitamins) require myWalgreens membership.
BOGO freeBOGO 50%Ulta Beauty
Beauty
Ulta keeps a 'Buy More Save More' promotions page with brand-specific offers such as Buy 1 Get 1 Free, Buy 1 Get 1 50% Off, Buy 1 Get 1 40% Off and Buy 3 Get 1 Free. You add the required number of items to your bag, and the free or discounted item must be of equal or lesser value. Each offer shows its own end date.
BOGO freeBOGO 50%BOGO 25%Kohl's
Fashion
Kohl's runs BOGO promotions on qualifying items. Its FAQ says two qualifying items must be in the bag to get one free, the qualifying items don't need to be the same or from the same department, and the BOGO discount doesn't apply to a single item.
BOGO freeBOGO 50%Mix & matchLane Bryant
Fashion
Lane Bryant keeps a dedicated 'Buy 1 Get 1 50% Bras' shop for its Cacique intimates line, and it has run BOGO free promotions on apparel such as blouses.
BOGO 50%BOGO freeFamous Footwear
Shoes
Famous Footwear's signature offer is 'Buy one, get one 1/2 off': buy one item and get a second of equal or lesser value at half price, in stores and online. Some items are marked 'BOGO 1st pair only', meaning they can be the full-price first pair but not the discounted one.
BOGO 50%Rack Room Shoes
Shoes
Rack Room Shoes runs 'Buy one pair, get a second pair of equal or lesser value 50% off' on select styles, and has BOGO Free pages (e.g. boots, men's shoes) where a second pair of equal or lesser value is free.
BOGO 50%BOGO freeBarnes & Noble
Books & Toys
Barnes & Noble runs 'Buy One, Get One 50% Off' on selected books, with collections across fiction, nonfiction, kids' books and more, plus 'Buy 2, Get the 3rd Free' collections such as favorite paperbacks. Offer terms are published per promotion.
BOGO 50%B2G1
BOGO 50% FAQ
What does BOGO 50% mean?
The second qualifying item is half price. It is also called BOGO 50, BOGO half off, buy one get one half price.
How much do you really save with buy one get one 50% off?
25% off a full set of equally priced items. Half off one of two items is 25% off the pair. That sounds bigger than it is: a plain 25% off sale gives the same price on two items, and it also works when you only want one.
What is an example of BOGO 50%?
2 items at $24.99 each would cost $49.98. With BOGO 50% you pay $37.48 and save $12.50. That works out to $18.74 per item, 25.01% off.
When is BOGO 50% worth it?
You need two and no flat 25%+ coupon is running. It stacks with a store or manufacturer coupon on the full-price item.
Last reviewed
Other offer types
See all- BOGO free50%off
Buy One Get One Free (BOGO)
Pay for one item and the second qualifying item is free.
See the maths - BOGO 25%12.5%off
Buy One Get One 25% Off
The second qualifying item is 25% off.
See the maths - B2G133.3%off
Buy 2 Get 1 Free
Buy two qualifying items and a third is free.
See the maths - B3G125%off
Buy 3 Get 1 Free
Buy three qualifying items and a fourth is free.
See the maths
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Is that BOGO really a deal?
Put in the price and the offer. See what you pay per item, what you save, and whether a plain coupon would beat it.