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A reconciliation engine that sits beside the existing system, reads what it already produces, and closes reconciliation. Aimed at wholesale sales teams, finding what the inspector would find, first.
In short: Reconciler for Wholesale, Run by Reconciliation is a reconciliation engine aimed at wholesale sales leads, covering reconciliation. It scores 70/100 on AltF Ideas, carried by monetisation (81) and held back by moat (46). Typical pricing is $4.4k–$66k per customer per year, with a first version reachable in about a month for $7.0k–$18k.
Wholesale teams lose two ledgers that never agree and nobody can say why. In most wholesale businesses this job has never had software written for it. The cost is invisible on any P&L line, which is why it never gets fixed.
Point a reconciliation engine at reconciliation, and let people review output instead of producing it. Revenue is data subscription, which suits a buyer who wants the cost to track the value rather than the seat count.
| Total addressable market | $861M |
|---|---|
| Category growth (CAGR) | 9% |
| Annual contract value | $4.4k – $66k |
| Pricing model | Data subscription |
| Time to first revenue | 49 days |
| Startup cost to MVP | $7.0k – $18k |
| Build effort | ~1 month |
Systems that never talked now expose APIs by default. Wholesale is growing at roughly 11% a year, and this job has not been re-tooled since it was designed around paper.
| Who | The gap |
|---|---|
| An internal hire | Works until volume doubles, then breaks again |
| A vertical competitor | Priced and scoped for enterprise accounts, not this segment |
| An offshore back office | Cheaper per hour, but does not scale down to the tail |
The incumbent is a person, and displacing a person is a change-management problem.
An idea you cannot act on is entertainment. Four concrete steps, wired to tools already running on AltFTool.
Score problem urgency, willingness to pay, and reachable audience size before writing any code.
→ AltF IdeaLabAsk how they handle this today and what it costs them. If nobody can quantify the pain, the demand score is optimistic.
→ Survey BuilderCheck availability, DNS, and email authentication in one pass so your first outreach lands in an inbox.
→ AltF DomainOpsStand up intake, the review queue, and billing before you build the clever part.
→ AltF Flow