Google's free Skillshop certification for Google Analytics, backed by four free courses from beginner to advanced.
Free certificateBusiness & Marketing
Self-pacedBeginner
Company · United States
Free Google courses
Google offers free product training through Skillshop, covering Google Ads, Google Analytics and other marketing tools, each with a free certification assessment. Its longer Career Certificates are delivered on Coursera and require payment.
- Free Skillshop certifications
- Official product training
- Widely recognised
7 courses · 5 free certificates
Skillshop certifications (Google Ads, Analytics) are free; Google Career Certificates on Coursera are paid. The Digital Garage 'Fundamentals of Digital Marketing' course has been retired.
Visit Google7 free courses
Google's free Skillshop certification for building and optimising Google Search campaigns, including AI-powered features.
Free certificateBusiness & MarketingSelf-pacedBeginnerGoogle
Learn CSS
An evergreen CSS course on web.dev from the Chrome team, from box model to modern layout.
Free certificateWeb Development15 hrsBeginnerGoogle
Learn HTML
web.dev's free HTML course on semantics, forms, metadata and accessible markup.
Free certificateWeb Development12 hrsBeginnerGoogle
Learn JavaScript
web.dev's free JavaScript course covering the core language from the ground up.
Free certificateWeb Development15 hrsBeginnerGoogle's updated ML crash course: regression to neural nets, embeddings, LLMs and fairness.
No certificateAI & Machine Learning14 hrsBeginnerGoogle
Google's Python Class
Google's short Python class for people who already know a little programming.
No certificateProgramming16 hrsIntermediate
Best for: Marketers and analysts who use Google's advertising and analytics products.
Google free courses: questions
Are Google courses free?
The 7 Google courses listed here can be studied for free. Skillshop certifications (Google Ads, Analytics) are free; Google Career Certificates on Coursera are paid. The Digital Garage 'Fundamentals of Digital Marketing' course has been retired.
Does Google give a free certificate?
5 of the Google courses we list give a free certificate or badge. Each card says which.