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A retrieval engine that sits beside the existing system, reads what it already produces, and closes proposal writing. Aimed at wholesale ops teams, surfacing the exposure nobody has priced.
In short: Automated Proposal Builder for Wholesale is a retrieval engine aimed at wholesale ops managers, covering proposal writing. It scores 76/100 on AltF Ideas, carried by open field (94) and held back by monetisation (52). Typical pricing is $900–$10k per customer per year, with a first version reachable in about a month for $5.5k–$16k.
Wholesale teams lose proposals rebuilt from scratch that are 80% identical. It is the kind of task that is too small to fund and too costly to ignore. The cost is invisible on any P&L line, which is why it never gets fixed.
A retrieval engine that sits beside the existing system, reads what it already produces, and closes proposal writing. Revenue is flat saas, which suits a buyer who wants the cost to track the value rather than the seat count.
| Total addressable market | $1.1B |
|---|---|
| Category growth (CAGR) | 12% |
| Annual contract value | $900 – $10k |
| Pricing model | Flat SaaS |
| Time to first revenue | 23 days |
| Startup cost to MVP | $5.5k – $16k |
| Build effort | ~1 month |
Retrieval over private documents became cheap enough to run per query. Wholesale is growing at roughly 11% a year, and this job has not been re-tooled since it was designed around paper.
| Who | The gap |
|---|---|
| An offshore back office | Cheaper per hour, but does not scale down to the tail |
| The incumbent suite | Sells a platform; this job is one neglected module inside it |
| A vertical competitor | Priced and scoped for enterprise accounts, not this segment |
The data you need lives on paper in a back office; digitisation is half the product.
An idea you cannot act on is entertainment. Four concrete steps, wired to tools already running on AltFTool.
Score problem urgency, willingness to pay, and reachable audience size before writing any code.
→ AltF IdeaLabAsk how they handle this today and what it costs them. If nobody can quantify the pain, the demand score is optimistic.
→ Survey BuilderCheck availability, DNS, and email authentication in one pass so your first outreach lands in an inbox.
→ AltF DomainOpsStand up intake, the review queue, and billing before you build the clever part.
→ AltF Flow