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16 sales · checked 1 Nov 2026

Toy and kids sales calendar

Toys, school supplies and kids' clothing get their best offers around back-to-school season and the year-end holidays.

Kids & toys sales, soonest first

  • StartedIndia

    Started 8 Oct 2026 · end date not published, check the store

    Amazon India's biggest sale of the year, held in the run-up to the festive season. It covers almost every category on the site and usually goes on for weeks, with the strongest deals in the first few days.

  • StartedIndia

    Started 9 Oct 2026 · end date not published, check the store

    Flipkart's flagship festive sale and its main competitor to Amazon's Great Indian Festival. It covers most categories, with the most attention on phones, TVs and appliances.

  • StartedIndia

    Started 8 Oct 2026 · end date not published, check the store

    Myntra's festive-season fashion sale, timed with Navratri and Diwali shopping. It focuses on ethnic wear and festive outfits as well as everyday fashion.

  • StartedIndia

    Started 9 Oct 2026 · end date not published, check the store

    Meesho's main festive sale, aimed at value shoppers across India. Most products come from small sellers and are in fashion, home and lifestyle categories.

  • ExpectedIndia

    Diwali Sales (India)

    Many retailers

    Usually around now · November 2026 dates not confirmed yet

    Not one sale but the whole festive shopping season, when online and offline retailers run offers ahead of Diwali. The big online events (Amazon Great Indian Festival, Flipkart Big Billion Days, Myntra Big Fashion Festival) are the main part of it.

  • DatedChina

    Singles' Day (11.11)

    Alibaba (Tmall, Taobao, AliExpress) and many others

    Starts 11 Nov 2026 · in 6 days

    China's largest online shopping festival, held on 11 November. AliExpress runs a global version of it, and many other platforms worldwide hold 11.11 sales.

  • DatedWorldwide

    Black Friday

    Many retailers

    Starts 27 Nov 2026 · in 22 days

    The day after US Thanksgiving, now a worldwide shopping event. Many retailers in the US, UK, India and elsewhere run sales across the whole week or month rather than just the day.

  • DatedUnited States

    Starts 28 Nov 2026 · in 23 days

    A day that encourages shoppers to buy from local and independent businesses, started by American Express in 2010. It falls between Black Friday and Cyber Monday.

  • ExpectedIndia

    Expected December 2026 · dates not announced yet

    Myntra's long-running fashion sale, held twice a year. The summer edition is the bigger one and is often used to clear the previous season's stock.

  • DatedUnited States

    Green Monday

    Many retailers

    Starts 14 Dec 2026 · in 39 days

    A US online shopping day in mid-December, named by eBay. It falls around the last safe window for standard shipping before Christmas.

  • DatedUnited States

    Super Saturday

    Many retailers

    Starts 19 Dec 2026 · in 44 days

    The last Saturday before Christmas, one of the busiest in-store shopping days in the US. Retailers use it for final pre-Christmas promotions.

  • ExpectedWorldwide

    Expected June 2027 · dates not announced yet

    Amazon's members-only summer sale in the US, UK and many other countries. India and some other markets hold Prime Day on separate dates.

  • EndedUnited States

    Ended 7 Oct 2026 · next usually June 2027

    Target's twice-yearly sale for members of its free Target Circle loyalty programme. In 2026 Target renamed it Target Circle Deal Days and shortened the October edition to two days.

  • EndedUnited States

    Ended 11 Oct 2026 · next usually June 2027

    Walmart's answer to Amazon Prime Day, held in summer and again in October. Unlike Prime Day, it is open to all shoppers, with early access for Walmart+ members.

  • ExpectedUnited States

    Expected July 2027 · dates not announced yet

    Seasonal US promotions on school supplies, clothing, laptops and dorm items. Some states add a short sales-tax holiday that lowers prices further.

  • EndedWorldwide

    Ended 7 Oct 2026 · next usually October 2027

    A second Prime-members-only sale in October, aimed at early holiday shoppers. It runs in the US, UK and several other countries.

When kids & toys sales happen

The next 12 months. Muted entries are not dated yet.

  1. November 2026This month

  2. December 2026

  3. January 2027

    No big recurring sale on record.

  4. February 2027

    No big recurring sale on record.

  5. March 2027

    No big recurring sale on record.

  6. April 2027

    No big recurring sale on record.

  7. May 2027

  8. June 2027

  9. July 2027

  10. August 2027

    No big recurring sale on record.

  11. September 2027

  12. October 2027

Tips for buying kids & toys in a sale

  1. 1Check age ratings and safety certifications on toys.
  2. 2Back-to-school sales are the time for bags, stationery and devices.
  3. 3Holiday toy stock runs short close to the date; buy early in the sale.

Kids & toys sales FAQ

When are toys cheapest?

Year-end holiday sales such as Black Friday and Boxing Day, and India's festive sales, usually have the most toy offers.

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