1. Overview & Purpose
At GraceHaven Senior Care Franchise (operated in conjunction with ALTFTool), we recognize that researching a franchise acquisition involves serious career and financial considerations. This Privacy Policy details how we collect, handle, safeguard, and use candidate contact details and preference submissions across our website.
2. Information We Collect
We collect minimal, necessary information directly from prospective candidates:
- Contact Details: Full name, verified email address, phone number, and preferred geographic markets.
- Franchise Criteria: Target investment capital brackets, preferred care models (e.g. non-medical, companion, respite, memory care), and preferred operating role (owner-operator vs executive oversight).
- What We Never Collect: We deliberately do not collect bank account numbers, credit scores, Social Security numbers, or sensitive financial account credentials.
- Technical Data: Anonymized browser type, general geolocation (city/state), and page interaction analytics to optimize website navigation.
3. How We Use Candidate Information
Candidate information is utilized solely for legitimate educational and matching functions:
- Dispatching requested senior care franchise orientation kits and FDD review checklists.
- Matching candidate investment ranges and target territories with available franchise brands.
- Facilitating direct introductions to franchisors when explicitly requested by you.
- Providing periodic educational research and category demographic reports.
- Ensuring full compliance with FTC Franchise Rule disclosure verification standards.
4. Zero-Broker Sharing Commitment
GraceHaven is an independent informational platform. We are not a franchise brokerage network and do not auction candidate contact details to high-pressure franchise sales organizations.
When you request direct communication with a specific franchisor, your criteria will be shared solely with that brand's corporate franchise development team under strict confidentiality standards.
5. Your Consumer Privacy Rights
Under CCPA/CPRA, Virginia CDPA, and applicable state privacy statutes, you maintain comprehensive rights regarding your personal records:
- Right to Access: Request a complete copy of personal records submitted through our portal.
- Right to Deletion: Request permanent erasure of your candidate profile from our records.
- Right to Rectification: Update or correct territory preferences or contact data at any time.
- Right to Opt Out: Unsubscribe from educational newsletters or franchise updates with one click.
6. Security & Retention Policies
All information transmitted through GraceHaven is protected using TLS 1.3 cryptographic encryption in transit and AES-256 encryption at rest. Candidate records are retained solely for the duration of your active franchise evaluation, or until you request profile removal.